Drink great tasting tap water with this Brita 10 cup water pitcher, made without BPA, and the included BritaPlus Water Filter that traps 2X more contaminants*. This high density replacement filter uses activated carbon to reduce chlorine (taste and odor), copper, cadmium and more**. From the number one brand in water filtration***, this filter replacement lasts 2 months**** and saves $240 a year*****. Ditch single use plastic bottles with this refillable system that replaces up to 300 plastic bottles******. The SmartLight filter indicator is Brita's most accurate filter life indicator. *Vs standard Brita filters. See certifications. **See certifications. Substances reduced may not be in all users’ water. ***Based on IRI sales data. ****Approximate timing based on 40 gallon filter life and average family usage of 11 glasses per day. *****Vs. standard 16.9 fl oz single use bottles. Savings assumes pre purchase of Brita system. ******Standard 16.9 fl oz single-use bottles.