What it is: A transformative cream-to-powder liquid lipstick with a transfer-proof, soft matte finish. What it does: This highly pigmented lipstick provides optimal coverage without the worry of it settling into lip lines, smudging or feathering. The formula features a combination of black rose oil, hyaluronic acid and vitamin E to help smooth and care for lips. The lipstick is initially liquid before transforming to a powdery matte texture that's lightweight on your lips. The soft and slanted a