The Highest Concentration of Mood-rich Fine Fragrance and Cutting-Edge BioRadiance Technology. Fresh Take laundry fragrance is an awakening—a breath of cool morning air, the first rays of golden sunlight filtering through citrus groves, a refreshing splash of water against the skin. It embodies effortless energy, lightness, and clarity—a scent that recharges and uplifts, bringing brightness to the everyday. Although it's laundry detergent, it belongs in your fragrance collection: Wear it as the base for layering scent or in place of your eau de parfum or cologne. Crafted with a concentrated blend of bio-based surfactants, a triple enzyme complex, and a cutting edge Bio-Radiance Technology, this formula takes on stains such as wine, coffee, pasta sauce, and oils with ease and keeps laundry looking beautiful and vibrant. Optimized for cold water and HE machines, its creamy and thick low-sudsing efficiency delivers up to 15 washes per bottle. Suitable for all washable fabrics, from cotton sheets to delicate synthetics. For a complete fabric care experience, explore our specialty fabric care formulas for cashmere, delicates, wool, and silks. The Laundress redefines fragrance as a daily ritual, transforming the ordinary into something sensual, poetic, and deeply personal. Each scent in the Indulgent Collection is crafted with perfumery-level complexity, designed to evoke memory, mood, and identity - woven into fabric and space.